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Personnel Psychology


Personnel Psychology
Personnel Psychology is derivative of the branch of science called psychology. The application of psychological knowledge to the resolution of problems in othe…
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Personnel Management - Meaning and Functions


Personnel Management - Meaning and Functions
PM is a responsibility of those who manage people as well as being a description of the work of those who are employed as specialists. PM is that part of Manag…
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Human Resource and Human Resource Management - Meaning and Definitions


Human Resource and Human Resource Management - Meaning and Definitions
Human Resource  The following definition by Prof. Maginson, will helps to understand what is the human resource:  "The total knowledge, skills, creative a…
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Resources - Meaning & Definition


Resources - Meaning & Definition
What is the Resource?  Resource could be defined as any thing used in production- both good and services. Economists have identified 5 types of resources used …
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History of Human Resource Management


History of Human Resource Management
Organizations have many operational functions. HRD is one of the functions that is engaging with the tasks of an organization. In early 70 s there was no divis…
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Patanjali Ayurved Limited Company Analysis


Patanjali Ayurved Limited Company Analysis
Patanjali Ayurved Limited (PAL), registered under the company’s act 1956 with its registered office at New Delhi and three manufacturing units at Haridwar, Utt…
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Cash Bonus and Revisionary Bonus


Cash Bonus and Revisionary Bonus
Meaning of  Cash Bonus  A lump sum of money awarded to an employee, either occasionally or periodically, for good performance. A cash bonus for better-than-exp…
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Nestlé SWOT Analysis


Nestlé SWOT Analysis
Nestlé is the world’s largest food and beverage company. We have more than 2000 brands ranging from global icons to local favourites, and we are present in 191…
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Lifestyle Segmentation of Consumers


Lifestyle Segmentation of Consumers
Lifestyle segmentation of consumers, also termed as Psychographics is one of the crucial factor that affects Consumer Behaviour. Lifestyle segmentation is car…
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Major Advertising Decisions


Major Advertising Decisions
Marketing management must make four important decisions when developing an advertising program these four important are as follows:  1.  Setting advertising ob…
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